London to Brighton Electric Vehicle Rally

Saturday 9 July 2022

in association with

Inaugural London to Brighton Electric Vehicle Rally a Huge Success

The first ever London to Brighton Electric Vehicle Rally ran its inaugural event on Saturday, 18 September, with 71 vehicles in nine different categories crossing the finish line next to the Palace Pier, having driven 59 miles from Parliament Square to Brighton.

The Deputy Mayor of Brighton & Hove, Cllr Mary Mears, welcomed participants as they finished the rally, and BBC Sussex Breakfast show presenter, Allison Ferns, did a live commentary on the vehicles as they crossed the line.

Over 3000 people visited the event on Brighton seafront, where vehicles were displayed following the finish, and other attractions also featured an electric go-kart track and the solar car built by Ardingly College and Ifield Community College that completed the Bridgestone World Solar Challenge in Australia in 2015 and 2019.

The inaugural event was the brainchild of co-founders Tom Druitt and Bill Murray, and was put together by The Big Lemon to celebrate the rapid development of electric vehicles and renewable energy technology, and to mark the transition of The Big Lemon’s fleet to electric.

Rally participants enjoyed a well-earned pit stop at Ifield College, Crawley before making it to Brighton’s Madeira Drive.

CEO of The Big Lemon and co-founder of the London to Brighton Electric Vehicle, Tom Druitt, said

“Bill and I are so pleased with how the first event has gone and would like to thank our families, our team Jude, Jo and Olivia, the team at The Big Lemon, our sponsors EDF, all our commercial partners, and most importantly all those who participated in the event.

“At the start we always agreed that the most important thing would be for everyone to have a good time, and judging by the smiles on everyone’s faces, we are very happy to say this first event was a great success.

“We are blessed to have met so many enthusiasts for electric vehicles and renewable energy, including a number of people who have built their own vehicles or done conversions of older vehicles. My personal favourites were the converted Austin 10 van, the three-wheeled Bond Bug and Cedric Lynch’s electric bicycle, which completed the whole route using less than a third of a kilowatt hour.”

“This event also marks the transition of The Big Lemon’s fleet to fully electric, and I hope that this and future events will help us achieve our vision of zero-emissions vehicles running on renewable energy offering affordable public transport in every community in the UK by 2030.”

Our Vision is that by 2030 every community in the UK will have access to affordable, sustainable public transport, using zero-emissions vehicles powered by renewable energy and owned by the local community

The Big Lemon’s 2030 Vision

Starting on the banks of the River Thames and finishing on Brighton Beach, the event was open to participants with electric vehicles of all types, shapes and sizes, with prizes for lowest energy consumption in all classes.

The inaugural event was sponsored by sustainable transport pioneer, The Big Lemon, to celebrate the company’s transition in 2021 to a 100% electric fleet, powered by renewable energy and owned by the local community.

The Big Lemon crews lead the way!

July 9th 2022 Event Details

The London to Brighton Electric Vehicle Rally 2021 started at Southbank , and finished at Madeira Drive, Brighton. This unique event used a specially-designed route to take in the best views the region has to offer before finishing at Brighton’s iconic Madeira Drive, the historic destination for London to Brighton events for over a hundred years.

At the finish line on Madeira Drive, Brighton, the road was closed to host a mile long village of showcases, workshops, member displays, entertainment, challenges, food and drinks

71 vehicles participated in this inaugural event. They cane from all over Europe. Self built or from manufacturers, institutions, individual motoring pioneers and private owners.

Provisional Timings for 2022

Friday 8th July

Set-up of event EVillage on Madeira Drive and evening reception at London’s Green Room , with a night of networking and entertainment for competitors, back up crews, sponsors, press and event staff.

Saturday 9th July – Event Day

Madeira Drive, Brighton: set up from 06.00; Road closure in place from 08.00; E-Village opens to the public at 10.00.

Westminster – teams and stewards to meet 07.00 at marked out departure point.

Start at Parliament Square, Westminster 08:30

Halfway Point (Ifield Community College ) 09:30 to 10:30.

Finish at Madeira Drive, Brighton 10:30 to 13:30

Adjudication (on Madeira Drive itself) 14:30 to 16:00.

The formal finish will be Madeira Drive followed by a special presentation. There will be a celebratory party from 18.00 onwards. The entry vehicles will join the display of vintage electric motor cars, concept vehicles and independent technologists.

Each of the category winners will receive a special category trophy and the overall winner will receive the coveted London to Brighton Electric Vehicle Rally “Yellow Riband” There will also be an award for the best home-made entry and each classified finisher will receive a medal and certificate. The London to Brighton Electric Vehicle Rally will be judged by the event’s Technical Panel comprising electric vehicle and clean energy industry specialists and sustainability champions.

Crossing the finishing line…..

Sponsorship Packages


10 available
Along with The Big Lemon this is the lead sponsor for the event. Your logo will be incorporated into the official event logo with a phrase of your choice such as “powered by”


20 available
The Silver package has all the benefits of the Bronze package plus branding on all event materials and your logo prominently on display at the start and finish lines.


40 available
The Bronze package includes branding on the event fencing, regular mentions in our newsletters and social media, a rally entry pass worth £750, tickets to the VIP events before and after the event and a stand in our EVillage on Brighton seafront

A Special Event

• The London to Brighton Electric Vehicle Rally is the first of its type in England and showcases the latest in electric vehicles and clean energy from the automotive, leisure and manufacturing sectors
• The rally is an annual event with more planned at UK and international locations in the future
• The Rally and the EVillage represent an opportunity for the automotive and clean energy industry to showcase the latest developments in design and technology
• Education Zone, static and moving displays, refreshments and more – something for the whole family!
• In the heart of the city, on Brighton’s iconic seafront
• Free Public entrance

Tell me more!

The Big Lemon London to Brighton Electric Vehicle Rally was the first of what will hopefully be many events showcasing the development of electric vehicles and renewable energy. The aim is to raise awareness of more sustainable vehicle technologies, and have some fun at the same time. We hope you enjoy the site and look forward to seeing you in July 2022!

Tom Druitt & Bill Murray, founders of the London to Brighton Electric Vehicle Rally